The influencer Virginia Fonseca 25, presented it to his mother-in-law, Poliana Rocha 47, with a luxury bag from French brand Hermès.
“Guys, my birthday is November 13th, but I already got a gift from my daughter-in-law. Look how beautiful this bag is. Wow, I was delighted! I didn’t have it, we never forget the first one, right?”, mentioned the influencer and wife of singer Leonardo, 61.
In the video, Poliana also showed the dedication, present in the bag box. “For the best mother-in-law! I love you”, read the message signed by Virginia.
Poliana’s gift is part of the line Birkin one of the brand’s most coveted items. Sold in different colors, the bag is made of crocodile leather and valued at more than R$300,000.
This week, the SBT presenter had already gifted herself with a bag from the same brand. For herself, she chose a bag in the model Straw Z Stamp Kelly Picnic 35 Handbag valued at around R$ 200 thousand on the market.
Accessory is restricted even for the rich
To purchase a Hermès bag directly from the brand, you need to go through a process — which can be very long! With very few models produced annually, before showing interest in one of the bags, the person needs to “conquer” the store.
This means that the consumer needs to remain loyal to the brand, purchasing other Hermès products and strengthening the customer/seller relationship. With a large waiting list for the new Birkin models to be sold, this process can take years before a person has the opportunity to purchase one of the bags.
The more a person buys in the store, the greater the chances of them receiving a call from one of the Hermès salespeople, inviting them to see the new model available.
The name of the accessory references Jane Birkin, the actress and singer who inspired the coveted bag and, at 76 years old, after a career spanning almost six decades during which she, despite her British origins, became the style’s It-girl Parisian.
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This content was originally published in Virginia presents Poliana with a luxury bag: “For the best mother-in-law” on the CNN Brasil website.
Source: CNN Brasil
I’m Robert Neff, a professional writer and editor. I specialize in the entertainment section, providing up-to-date coverage on the latest developments in film, television and music. My work has been featured on World Stock Market and other prominent publications.
