Mexican billionaire and chairman of Grupo Salinas Ricardo Salinas cited four key reasons why investors should consider buying Bitcoin.

First of all, Ricardo Salinas noted the long-term growth potential of Bitcoin. The billionaire compared investing in the first cryptocurrency to investing in a new but promising company at an early stage of development. Despite BTC's volatile price and risks, Bitcoin has shown impressive growth since its inception, outperforming many other types of investments. Therefore, Bitcoin has the potential to transform the global financial system, Salinas said.

“You need to know how to invest and have patience, not be afraid to buy when the rate falls and sell when it goes up. Imagine that you just received your first salary out of college. You have several options: spend it on something stupid, put it in a traditional Banco Azteca bank, or invest in Bitcoin. Start investing,” Salinas advised.

Another reason to buy Bitcoin is ease of access and liquidity. The billionaire explained that unlike traditional investments in real estate or funds, Bitcoin can be bought and sold almost instantly in any quantity through online platforms. This provides flexibility because investors always have access to funds when they are needed, allowing them to quickly respond to market fluctuations.

Another reason to buy Bitcoin is to diversify your investment portfolio. As the chairman of Grupo Salinas puts it, it is important not to “put all your eggs in one basket.” Plus, cryptocurrencies don't follow the same trends as stock or bond markets, meaning Bitcoin can reduce risk.

The last factor Salinas mentioned was “protection from government policies.” Given concerns about inflation and the devaluation of many government currencies, Bitcoin represents a good alternative with a limited supply of 21 million coins. Against this backdrop, Bitcoin stands in stark contrast to paper money, which central banks can print endlessly, thereby reducing its value. In recommending investment in Bitcoin, Salinas warned investors that cryptocurrencies have their own risks, and it is important to consider the uncertainty of regulation of digital assets.

In 2022, Salinas revealed that 60% of his liquid portfolio was in bitcoin, and a few months ago the billionaire said that bitcoin would “protect people from government robbery.”