The LVMH groupthanks to its numerous maison, it is present in all and six sectors of luxury market activity, boasting a unique and priceless intangible heritage, The Savoir Fairewhich is handed down and kept alive through those who are called Mestieri of Excellence LVMH (ME LVMH).
In the group, 280 are counted, represented by a community of women and men passionate about their professions. They are crafts with centuries -old tradition, all different from each other, as well as lifeblood for the construction of the future of the new generations that, with these Know How, They can make a career, grow and explore new territories, making themselves custodians of an ancient and precious knowledge that brings high the value of creativity in the world. An important opportunity to nourish the job market, shaping professional figures for sectors: engines, food, hospitality, fashion and design.
That’s why the group, thanks to this idea of enhancing such important crafts and, together, of attention to young people as heirs of this knowledge, constantly engaged in promoting and safeguarding the Mestieri of Excellence Lvmh through a virtuous circle of initiatives which make up the LVMH eco-system. As if it were a manifesto in favor of these know-how.
To seal this commitment was the signature of the Pact “Weforma” (Worldwide Engagements for Métiers of Excellence), which took place in 2021, with which the desire to preserve, protect and perpetuate the greatest variety of existing trades is affirmed.
One of the most important and priority initiatives of the eco-shop LVMH is certainly Excellent!, the program to raise awareness of students with the aim of arouse new vocations, demonstrate that these crafts offer good professional opportunities and that they are open to all types of profiles. Since its launch in Italy, over 2700 school students have been sensitized on the groups of Savoir-Faire of the group.
Another important project of the eco-system LVMH is You & me, first private orientation hall and recruitment dedicated to the trades of the Savoir-Faire of the LVMH group. His goal is to create some opportunities for exchange and meeting With the crafts of excellence, to orient and recruit a new generation of talents, reach a large number of people in the professional conversion phase, eager to exercise a profession of Savoir-Faire, respond to the need to make these crafts better known and arouse new vocations. The tour, which started in 2022, touched several cities of Italy.
After the program to sensitize young people and the orientation phase, among the group’s initiatives there is the one dedicated to training. It is Institutethe first training program alternating in the world of luxury. In France, Switzerland, Italy, Japan, Germany, Spain and the United States This allows young people and people in the professional reconversion to access the crafts of the Savoir-Faire.
The Academy of Me Instead, it is the continuous training project of the LVMH group, which brings together and enhances all the initiatives of the academies and internal schools of the maison based on the transmission and development of the skills of those who exercise excellence trades. Its objectives are: identify the crafts of excellence and the key skills to be developed, help and support the maison in the design of their academies or internal schools and in the dissemination of their continuous training offers, demonstrate that the LVMH group is a company in continuous growth and that the collaborators of Me can benefit from continuous learning throughout their professional career.
The ecosystem also includes i Virtuous, which represents a community of talents specialized in the trades of the Savoir-Faire LVMH. The objectives of this initiative are: rIconoscere within each maison of the collaborators who have distinguished themselves for the excellence of their savoir-faire and for the professional path, bring together and enhance this community of unique talents, accompany the virtuosos to make them real ambassadors towards the younger generations and people in the professional conversion phase in all sectors of activity of the LVMH group.
To these initiatives is added the Excellence masters prize. Launched for the first time in Italy in 2023 is the first prize dedicated to crafts and al Savoir-Faire Italian promoted by LVMH in collaboration with Confartigianato Imprese and National Chamber of Italian Fashion and, every year, a group of the group. This prize is part of the LVMH strategy dedicated to the support of craftsmen and artisans who work outside the group. The prize also intends to raise public awareness of the importance of the transmission of Italian Savoir-Faire in the luxury industry and reward the most creative craftsmen.
Source: Vanity Fair
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