Mattel’s Big Barbie Fails: The Barbieverse Dolls Pulled After Backlash

The release of the Barbie movie has rekindled interest in the story of the famous doll, which over the decades has evolved into something much bigger than a child’s toy. But, as usual, the road to great success has many failures. Mattel, the toy company behind the most famous doll of all time, can attest to this. The story of Barbie is relatively well-known to the general public: In the 1950s, Ruth Handler, co-founder of the company, found that her son Kenneth had a much larger selection of toys than her daughter Barbara, who had to limit herself to a few baby dolls. Ruth had noticed that her daughter liked to cut out female figures from magazines and try to play with them. So she thought of creating a completely different doll to ignite the imagination and potential of little girls. Over the years Barbie accepted […]
Source: News Beast

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