The rapper formerly known as Kanye West will no longer acquire Parler, the alternative social media platform favored by conservatives including some far-right extremists, the company announced Thursday. West legally changed his name to Ye.
The decision to walk away from the deal was mutual, Parler tweeted.
In a statement, Parler’s parent company, Parlement Technologies, said it “has mutually agreed with Ye to terminate Parler’s intended sale. This decision was taken in the interests of both parties in mid-November. Parler will continue to pursue future opportunities for growth and platform evolution for our vibrant community.”
THE CNN reached out to a representative for Ye for comment.
Ye’s continued business difficulties were a factor in the mutual decision, a person familiar with the matter told the CNN 🇧🇷
In recent weeks, Ye has seen several lucrative deals evaporate due to his anti-Semitic remarks. In October, sportswear maker Adidas said it ended its partnership with Ye.
Other partnerships, including with Gap and Balenciaga, were also terminated. And earlier this week, Ye claimed on a right-wing podcast that the Internal Revenue Service had frozen several of his accounts due to an unpaid tax bill worth $50 million.
Source: CNN Brasil
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