Already for Christmas, the Coldiretti survey said that only 1% of Italian families would have thrown the leftovers in the (wet) bin. A choice that does not only depend on growing attention to the environment, but is directly consequent to the economic crisis. For the holidays, 8 out of 10 Italian families have recycled food, but the anti-waste attitude doesn’t seem to be linked only to dinner parties. According to the latest analysis by Coldiretti 58% of Italians cook with leftovers from the day before. This is positive news, considering that the fight against food waste – in the 12th objective of the 2030 Agenda – is a hot topic with the 64 kg of food that every Italian throws in the trash every year.
Recycle, reuse, therefore, with anti-waste recipesand also shop carefully: according to the analysts of Coldiretti on an Istat basis, the high prices have cut the quantities of food products purchased by 6.3% by Italians who still spend 6.6% more.
8 out of 10 Italians (81%) have got into the habit of making a weighted list of purchases to avoid “impulse spending”, but The places to shop are also changing: 72% of Italians shop at discount stores, while 83% focus on products on offer and in promotions.
Almost 7 out of 10 Italians (69%) are looking for zero kilometer products50% shop at farmers’ markets with the aim of supporting local realities, reducing the environmental impact of long journeys and guaranteeing fresher products that last longer.
Source: Vanity Fair
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