Desert Rose Gin: between dates and saffron, the new gin that drags you into the desert

Once upon a time a noble knight who wandered around the Saharamadly in love with a splendid princess: a love as powerful as it is impossible. So, out of desperation at not being able to be with her, her heart burst and when the drops of blood touched the sand they transformed into Desert Roses. Which, putting the legend aside, are actually sedimentary formations, aggregates of gypsum crystals that are formed through the evaporation of water, under specific environmental conditions.

A mineral extremely fascinating, which inspired fairy tales and myths, but not only. In fact, the new arrives from Lugano Desert Rose Gin, a distillate that combines Saharan inspiration with Swiss craftsmanship, where it is produced in small batches. The project, born in 2022 from the vision of the brothers Erik And Thomas Hasenböhlerrecalls the essence of the desert thanks to a sophisticated blend of dates and saffron, meticulously crafted to outline an aromatic profile that transcends conventions.

«It is the result of a long process search and selection, for an innovative and perfect combination of organic botanists never mixed until now”, founder Erik Hasenböhler tells us during the launch event organized on Thursday 20 June at Elena bathroom Of Forte de Marmi. «Our goal is to bring Desert Rose Gin to being an international product with a strong identity, of exceptional quality, appreciated in particular by a young and dynamic clientele», adds his brother Thomas, co-founder.

A trip beyond conventionsstarted during the Covid period when Erik – resident doctor in the United States and a mixology enthusiast – he started creating some infusions for pleasure. «One evening, in front of a Middle Eastern dishI had the intuition of the mixture with dates”, he reveals to the guests of the event, introducing the distiller Ilenia Nicolosi. «The goal now is to carve out our space in un crowded world like that of gin, by virtue of some specificities that There differentiate from others”.

We tasted it in versions Mediterranean Desert Tonic And Desert Rose Negroni, then simply On the rockappreciating its roundness and the many nuances on the palate that they lead you to discovery of distant lands. Sip after sip we let ourselves be catapulted between dunes and riads thanks to his unusual flavour. Which is surprising, just like one desert Rose.

Source: Vanity Fair

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