Charles Leclerc launches his ice cream without guilt: here is Lec, delicious and with fewer calories

Charles Leclerc has a weak point, and that is the ice-cream. He has loved it and eaten it since he was little, but – he tells us – on the track, to gain a thousandth of a second, you work on every areaand one of these is the diet, balanced and more complete when training, read before a race: «One kilo costs three hundredths of a second per lap», he says,

Every kilo is important, and also every gram of what you eat: «I've never liked alcohol, it's never been a sacrifice not to drink wine, but to eat ice cream, yes», Charles tells me at the Mura winery Walls between Monferrato and Langhe where we are having dinner. Elegant, in a T-shirt and jacket, kind in his ways and words, accompanied by his girlfriend Alexandra – also born in Monaco, also beautiful and kind with an adorable puppy dog ​​in tow, she is here to present her project together with her three partners. The project is a ice-creamwhich is called like him – The C – and that he will make a small revolution.

What is Lec extreme synthesis? A delicious, creamy, tasty ice cream, sold in jars of 5 delicious flavours, bought at the supermarket and has very few calories. Below average for other ice creams at least 32% calories, with peaks of -41%. The calories are printed big on Lec's nice, pop packaging, saying things like '335 calories for the entire half-litre (460ml) vanilla-flavoured jar. Take any other ice cream, do the sums, and be amazed. Even if the greatest surprise is the taste, that of Chocolate Crunchdark with crunchy chocolate chips, the sweet VanillaloveThe Peanut Caramel Tangoit Swirly Pistachi-Oh!The Salty Carrammel. Real delights and without guilt, which were created for athletes and to be included in a calorie-conscious diet. As the pay off on the jar says: «Why resist», why resist?

The product is perfect but there is not much to be surprised about. We have not spoken so far about the members of Charles Leclerc: his longtime friend and manager Nicolas Todt who will deal with the promotion of the product abroad, ei two names of Italian ice cream, Guido Martinetti And Federico Gromor rather those who founded the artisanal ice cream brand Gromthey took it all over Italy, they took it all over the world, they sold it, they “retired” to the Langhe to make wine (to the company Walls Walls where they produced the fruit for their ice creams) and to welcome (at Marnenext door, where 13 rooms welcome guests in an oasis of peace in the hills, and to Roots, the restaurant where we are having dinner). After all this, one day a few years ago they met Charles Leclerc at lunch. And they talked about cars. And ice cream.

It all started like this, with a chat. Charles says: «I loved ice cream to death and dreamed of opening an ice cream shop in Monaco. And I told Federico”who replies: «If you want to lose money you can do it». In this brief exchange about ice cream, the sense of guilt, the beauty of eating it, had laid the foundation for The C. That is, the project to realize a good ice cream but good for athletes, good but with a reduced calorie intake. They became partners together with Nicholas Todt, they defined the roles well, they put in the hands of Guido Martinettithe ice cream wizard, the creation of the recipe, and test after test, using sweeteners such as erythritol and stevia, instead of “artificial” sweeteners, using a high fiber intake, creates the magic: “I wanted to make a product that would make honoring Charles' commitment but which would also have made him proud in the world in which he presents an ice cream that bears his name”, he comments.

“I'm happy that ice cream is no longer a guilty pleasure,” he says Charles Leclerc «I am curious and creative, music is my passion, I have also written some songs, and this is my new challenge, but my life goes fast. I managed to make it happen with the right people.” A long construction but trying the result is easy: recommended retail price, €4.99 euros. Enjoyment, maximum.