Blue tick on Facebook and Instagram, now you can buy it

If you wanted at any cost the blue check mark on Facebook or Instagram Now you can buy italthough it doesn’t make much sense anymore, put in these terms.

As did Elon Musk – who proposed it as part of the Twitter Blue subscription costing 8 euros a month, 11 on the iPhone – Mark Zuckerberg also decided to sell the «blue checkmark». In his case, the news makes more noise because, historically, the founder and CEO of Meta has always said he is against paid services and tools for general users. The business model of the group is in fact based on online advertising but given that even that creaks and that the new projects of the metaverse will not be profitable before a few years, the former child prodigy of Harvard must have thought it worth scraping together something from those who just can’t feel like any other user. And so many greetings to the principles claimed in their youth.

In short, that tick that allows you to easily distinguish verified profiles, and which until now was assigned precisely to users with some public interest (artists, celebrities, organizations, journalists, politicians, show business personalities, professionals) will be available to everyone at $11.99 a month if purchased online e 14.99 on Android and iOS (to recover the commissions applied by Google and Apple) starting from the Australian and New Zealand markets. The passage, as on Twitter, is clear: if anyone can buy it, it ticks it serves absolutely no purpose in terms of authority and certification of a public or popular personality. It simply tells other users that that account has sent a document during the subscription purchase phase and therefore really belongs to whoever controls it and belongs to whoever they say they are. It’s not a little but it’s something else from what the “blue checkmark” was born for.

Given the substantial senselessness of the mechanism (allowing everyone to have a badge designed for other purposes, thus making it useless in terms of evidence compared to the others) the very expensive Facebook and Instagram subscriptions – as well as those of Twitter or Telegram – include also other services, which actually in certain cases should be guaranteed to everyone and that putting under payment is not exactly the maximum of correctness. It’s about a extra functionality against identity theft it’s a faster access to the assistance service. On Twitter, however, the Blue subscription eliminates half of the ads, allows you to post longer videos, edit the tweets you send and more.

Meta’s subscription, called Meta Verifiedwill only be available for i adults And those who have already obtained the blue check will continue to keep it. It is not clear whether the group will continue to assign them to profiles and organizations deserving of this certification for free. It will also include content and profile highlighting in certain areas of the platform, from searches to recommendations, exclusive stickers to be used in Stories and Reels e 100 stars per month, the internal currency of Facebook to be used for example during live broadcasts to reward your favorite creators. Be careful, though, because once the profile is verified it can no longer be changed regarding the name, date of birth and also the profile picture employed.

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